This article provides an overview of API versions, details, and their differences. Understanding API versioning and staying up-to-date with the...

This integration of PathFactory data with third-party systems allows for a more comprehensive view of the customer journey and facilitates...

This article describes what visitor activities are, how they work, and how to create them. What are Visitor Activities? PathFactory’s...

Test a Form Capture Webhook Create a Form Capture Webhook. Create a form in the external system to which you want...

What are Webhooks? Webhooks take the data collected by PathFactory on an individual by individual basis, and submit this data...

PathFactory provides a robust data set based on the engagement of all of your event registrants and attendees with both...

The PathFactory REST API is a tool that enables you to integrate and interact with the PathFactory platform and access essential audience and engagement data related to visitor activities, sessions, content experiences, and content assets. This article provides details on the fields and definitions for API v1, and new v3 features that further enhance the capabilities of PathFactory’s public API.

You can now access and push all PathFactory data to any 3rd party system with a public API. Use PathFactory’s...

PathFactory webhooks capture and transfer engagement data to external systems, such as Marketing Automation Platforms (MAPs). They streamline data sharing,...

Webhooks are simple APIs to push real-time information from one application to another. They are represented by HTTP-URLs which are...