Summary Both Explore Pages and the Topic Sidebar promoter make topic tags public-facing; this allows your visitors to navigate content...

This article covers common questions about using UTM parameters in PathFactory, including: What are UTM parameters? How do I use...

What are Webhooks? Webhooks take the data collected by PathFactory on an individual by individual basis, and submit this data...

PathFactory provides a robust data set based on the engagement of all of your event registrants and attendees with both...

The PathFactory REST API is a tool that enables you to integrate and interact with the PathFactory platform and access essential audience and engagement data related to visitor activities, sessions, content experiences, and content assets. This article provides details on the fields and definitions for API v1, and new v3 features that further enhance the capabilities of PathFactory’s public API.

It’s important for you to add topics to content assets, to set up relationships between Experiences that have the same...

You can now access and push all PathFactory data to any 3rd party system with a public API. Use PathFactory’s...

Many mutual customers of PathFactory and Bizible wish to create Bizible attribution touchpoints based on what is happening inside PathFactory...

Webhooks are simple APIs to push real-time information from one application to another. They are represented by HTTP-URLs which are...

PathFactory webhooks capture and transfer engagement data to external systems, such as Marketing Automation Platforms (MAPs). They streamline data sharing,...