By using Segments from PathFactory, you can add leverage your Demandbase data to direct your audiences to personalized Content Tracks.

PathFactory Dynamic Personalization is a key feature that enables marketers to create and use just one template  that dynamically personalizes...

Released August 13, 2024 Manage Sharing Domains for Sharing Links – Systems Administrators can now control the visibility of non-live...

Integrating 6sense with PathFactory enables you to harness the power of account-based marketing (ABM) and deliver highly personalized content experiences....