How to Create, Edit, or Delete a Route
PathFactory’s Routes feature gives you the ability to direct your visitors to different content tracks based on which visitor segments...
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Introduction to segment categories
Segments give you the ability to identify and group visitors based on attributes you define as significant. Account identification within... -
How to create, edit, or delete a segment
Segments give you the ability to identify and group visitors based on categories you define as significant. Each segment is... -
Personalize an Explore Page for ABM
When using Explore pages for ABM campaigns, per target account, you have a few options for dynamic personalization that help...