In an effort to create a more consistent experience while working within the platform settings, we have updated how external code gets applied to Explore appearance configurations, Microsites, and VEX appearances.

The Advanced Customization section within Explore Appearance Settings has been replaced with an External Code drop down option where you can search for a specific code snippet from within the External Code library. Header and Footer labels are shown so you can easily differentiate between them. This External Codes drop down has also been applied to the Microsite Builder and Virtual Events tab of the appearance settings.

We’ve also migrated any existing code in your Advanced Customization section in the Explore Appearance settings to the External Code library with the following naming convention:

We have made it super easy to identify the domains/emails you would like to give access to your Tracks, Explore pages, Microsites and VEX events. Now when selecting email access protection, you have the ability to select “All Visitors” which allows anyone access but still requires them to submit their email address for link access. This provides you as a Marketer with another way to de-anonymize your unknown audience.

We’ve also added a “Disallow Groups” section, letting you quickly identify any emails/domains that should not be allowed access.

View on Campaign Tools, Track Settings

View on Microsite Setup and VEX Event Setup

As you know from 2021 Release A, we recently released a major feature in Campaign Tools called Microsite Builder and your feedback has been great so far.

Do you have a Microsite you’re proud of and want to duplicate it for another Marketing effort? Well now you can! When creating a new Microsite, you now have the option to clone from an existing Microsite. You can then select which components of the Microsite you’d like to clone. This includes the setup, tracks, landing pages and/or navigation. You can also clone directly from within an existing Microsite with the clone button available next to the name.

You can now control the visibility of your landing pages within Microsite Builder, making it easy to take them from draft to published mode once you’re done editing. If you choose to make the page private, the link will not be accessible by anyone. If you choose to make it public, then anyone who has access to the Microsite page will be able to view it. Access protection still applies in these scenarios.

To change the status, simply hit edit on the landing page and configure the visibility type within the pop-up modal.

We know you have lots of questions about the impact on SEO with Microsites! We hear it all the time and have addressed your concerns.

You can now leverage PathFactory’s flexible settings to choose how you want to handle crawlers on your Microsite pages so that it is in line with your search engine optimization strategy. Visit our SEO article to learn more about these different setting options.

The search engine directive setting applied to the Microsite will override the setting applied to the tracks within the Microsite.

Microsite pages now have automatic social and OG (Open Graph) tags generated based on the content used and your PathFactory environment. Open Graph meta tags control how URLs are displayed when shared on social channels. You’ll notice the tags if you view the page source of your microsite landing pages.

Now you can format your Microsite landing pages with carousel functions to display your content track assets, similar to the layout options with Explore pages. Easily let the visitor scroll through multiple assets while maintaining a clean and streamlined view of your landing page.

You can set the layout of your landing page at the Microsite Builder appearance configuration level.

You can also override the layout at the individual track level within the landing page editor tool. We anticipated that you would like some flexibility on the carousel layout for “Featured Content” – the stuff you specifically curate, and we will be addressing this in a future release.

When adding additional content to your Microsite landing page track or featured content section, any assets that have already been added will be greyed out in the list so that it is easier for you to see what is still available to add.

In the past, when selecting a content asset in the library and opening up the right view pane, you had the option to add that asset to any Target or Recommend track right from this area. However, long lists of tracks made it cumbersome to scroll through and select which tracks you wanted to include that asset on.

Now you can search for specific track names within both the Target and Recommend sections to quickly add the asset to the appropriate track(s).

In order to create better consistency within the naming of our Campaign Tools features, we have updated the name of Website Promoters to Website Campaigns.

We want to ensure that you can fully optimize the usage of all filter types on Explore pages to fit your needs. With this new ability to edit filter titles, you can personalize them to be more relevant for your audiences and content, so that visitors can see a user-friendly name for the filter. For example instead of “Filter by Persona” you might say “Filter by Job Function”.

In order to make it easier for your visitors to navigate to the content they care about within your Explore pages, we have added the ability to search by topic name. This is in addition to the existing ability to search by asset title.

Have you been itching to see a timeline view of performance across your tracks? Well now you can! With our newest Path Analytics addition, you can assess the month over month trends across your various Target and Recommend tracks, taking into account a wide variety of performance measures.

Simply navigate to Path Analytics > Campaign Tools > Reports and scroll to the Track Insights section at the bottom.