Using Intent Providers for Dynamic Personalization For Dynamic Personalization at scale, you can set up dynamic logos and text in Content Experiences that will update based...
Code Snippets for Ensuring UTM Values Persist for PathFactory CTAs on Your Website The following script can be leveraged to ensure that CTAs that include PathFactory links on your website are retaining the UTM Values that are being utilized on your website campaigns. This allows customers to have more consistent tracking of these query string parameters that are driving traffic to PathFactory experiences.
Connecting Demandbase with PathFactory Using an API With this integration, joint customers of Demandbase and PathFactory gain data-driven insights that enable marketing teams to identify key accounts,...
Introduction to Content Playlists Content Playlists are engaging digital Experiences that marketers can use to deliver tailored selections of content assets to target audiences....
Summer Release 2024: Release Notes Released June 2024 Whether you’re a seasoned PathFactory user or just getting started, you’ll find that PathFactory’s Summer Release 2024...