Will Google’s updates in Chrome 80 affect my content tracks?
Overview You may have heard that in February 2020 Google will be making some changes to how Chrome handles cookies....
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Google Analytics/PathFactory Integration
Google Analytics/PathFactory Integration High-level Page-View Screens This article will briefly show you what PathFactory data can look like in Google... -
Integrating PathFactory and Google Analytics
Summary This article covers: How to integrate your PathFactory instance with your Google Analytics account (to automatically send your PathFactory... -
Triggering Standard Google Analytics (GA4) Events in PathFactory
This article outlines how customers can use Google event tracking in their PathFactory instance to unlock additional insights about visitors...