Track Insight Reports
Take a deep dive into your track, content, and form performance data across Target and Recommend. Get a picture of your campaign effectiveness by using filters to select or exclude specific tracks and folder groups from your dataset.
A high level aggregate view of your Target and Recommend tracks. Use track and folder filters to isolate or group meaningful campaign data.
This report is a great place to start when building focused reports, comparing campaigns, or reviewing multiple tracks dedicated to one campaign.
Dive deeper into your track form captures and conversions across Target and Recommend. Uncover which tracks or campaigns are driving the most net-new leads and use this data to help drive your form strategy and discover what works best for your campaigns.
Channel Insight Reports
Discover the most effective channels for your campaigns. These reports provide you with deeper insights into which channels are driving the most engagement, helping you identify where you should focus your marketing efforts.
Discover which UTM sources drive engagement across your campaigns. Use this data to help you decide where you might invest more or less on paid ad channels and vendors in the future.
Query String Performance
Discover which query string parameters drive engagement across your campaigns. Use this data to understand which channels are driving the most engagement, and make decisions about where to invest more in the future.
|This report allows you to filter by any query string parameter, not just UTM parameters.|
Content Insight Reports
Review content performance data across your internal and public content tags. Use this data to review your content production strategy and content inventory, and decide where to make adjustments or future investments.
Business Unit Performance
Discover engagement across your Business Units. Use this report to compare engagement across BUs or review the make-up of your content library to understand what to change or update in the use of BUs in your instance.
Funnel Stage Performance
Discover engagement across your Funnel Stages. Use this report to check in on your tagged content and decide where to invest more or less in across your content strategy.
Content Type Performance
Discover engagement across your content types. Use this report to understand which content types resonate the most with your audience and uncover gaps and areas of investment to guide your content production strategy.
Content Topic Performance
Discover engagement across your content topics. Use this report to understand which topics resonate the most with your audience and uncover gaps and areas of investment to guide your content production strategy.