Using PathFactory Data in your Eloqua Lead Scoring Model
Summary Lead scoring is a key component of an efficient marketing and sales process. By assigning scores to your leads,...
Eloqua Integration
-
-
Storing PathFactory Data in Eloqua
Summary This article describes where PathFactory engagement data appears in Eloqua. Your PathFactory engagement data will only appear in Eloqua... -
Sending Data to Eloqua using PathFactory Webhooks
In this article we’ll outline the ways to send data to Eloqua via a PathFactory Webhook. Step 1: Creation of... -
PathFactory-Eloqua Integration
Summary There are 2 ways to integrate PathFactory with your Eloqua Account: Eloqua API Send page view data Can help... -
Nurturing in Eloqua Using PathFactory Engagement Data
Described below are two nurture strategies that allow you to augment traditional Eloqua nurture campaigns with PathFactory engagement data. The...
Need Support?
Can’t find the answer you’re looking for? Don’t worry we’re here to help!