PathFactory-Eloqua Integration Summary There are 2 ways to integrate PathFactory with your Eloqua Account: Eloqua API Send page view data Can help...
Storing PathFactory Data in Eloqua Summary This article describes where PathFactory engagement data appears in Eloqua. Your PathFactory engagement data will only appear in Eloqua...
Sending Data to Eloqua using PathFactory Webhooks Summary In this article we’ll outline the steps needed to send data to Eloqua via a PathFactory webhook: Set up...
Using PathFactory Data in your Eloqua Lead Scoring Model Summary Lead scoring is a key component of an efficient marketing and sales process. By assigning scores to your leads,...
Using PathFactory in your Eloqua Nurture Campaigns Nurturing in Eloqua Using PathFactory Engagement Data Described below are two nurture strategies that allow you to augment traditional Eloqua...