We know that Marketers need to have better insight in content engagement. We believe Sales does too.
PathFactory for Sales provides actionable intelligence to your Sales team directly from your CRM.
- Prioritize account outreach based on who is truly active
- Focus discussions on the topics of interest
- Have a pulse on the overall engagement of the account
How do you use it?
Step 1: Create a component in your Salesforce application, using PathFactory’s script.
Step 2: Add the component to the layout on your lead, contact, opportunity, and account pages.
Step 3: Go to any lead, contact, opportunity, or account page in your CRM to see the PathFactory data!